THE DARK SIDE OF BLOGGING


You see finesse, you see perfection. You see someone's hard work, and sometimes you gloss over it. Blogging can be incredible. It can bring you endless opportunities and a huge supportive community, but there's things the audience doesn't see, the process of creating what you sit down with your cup of tea to read.

Over the past, nearly 9 months, I've come to terms with the darker side of what blogging entails. The pressure, the numbers, the competition, the stress of trying to grow something and create an audience to read what you put the hours into creating. It's hard.

This isn't a sympathy post, I'm not complaining about having a blog, because it's one of the best decisions I've ever made, and I really love what I do, but not everything's a walk in the park.

I'm going to be deadly honest, and admit that when I first started at the beginning of the year, I thought growth wouldn't be a problem, I'd get plenty of views, followers, comments, thinking it would become huge in a matter of weeks. Well, that obviously doesn't happen in the real world. In today's world, there's probably thousands of bloggers who are in the same position, with the same ambition and passion, and would love to grow their little corner of the internet into something substantial. I was scrolling on Pinterest a little while back, and I came across a quote that really struck a chord with me, "Allow yourself to be a beginner, no one starts off being excellent". With me, I'm pretty impatient, and I like to do everything here and now and not have to wait. So me being me, I kept working myself up about not growing as quick as I anticipated, thinking why don't people like me? What am I doing wrong? When in realty, I wasn't doing anything wrong, it just takes time for people to notice, and become invested in you. 

Competition is fierce. We're like the X Factor of the social media world. There's people who are in it for the win, and then there's people who are in it for fun. I think right now, I'm glad I haven't had rocketing views and followers, because it probably would've gone straight to my head, and made me act in a completely different way. I've learnt that growth takes time, not to copy what other people are doing just because they're successful, and to follow what I want to do, and what I feel comfortable in creating.

Numbers. The daemon that constantly haunts me everyday. The time it takes to go from the first initial idea to hitting that publish button can vary per blog post. Sometimes it can take 1-2 hours, sometimes it can take 1-2 days, depending on the content, pictures, and editing. When you spend all this time putting together a piece of work, wanting to share it with the world, be noticed, and rewarded... and it doesn't happen, can really bring down your motivation level, and affect you in different ways. I've seen countless videos, read articles, researched and researched to find a certain way to push my blog and grow an audience. It's overwhelming, the amount of strategies, plans, tweaks you can do to finally be noticed is a bit pathetic. Think of it as getting to work, it's raining and your car isn't starting, so you have to walk. You then arrive at work and the door's locked, so you're going to have to find another way in, you then find that way in and the lift doesn't work, so you have to take the stairs, you're then out of breath by the time you've reached your desk that you don't have the energy to press the on button to the computer. That's basically what it's like. The meaning behind this is that, all these popular ways bloggers use to grow their following may not work for me, and I'm just wasting my time. Something I need to stop doing is continually looking at the amount of followers I have and how many views my latest blog post has, it's driving me slightly insane.

It's no secret that blogging can become a full time job, and you can create quite a comfortable living from it, after a while, and I'm going to be honest and say, that's my goal. I'd love to do this full time, because it's something I love doing, but it takes time. Rome wasn't built in a day (overused, but very apt quote).

I do want to say a massive thank you to each and every single person who has read my posts, commented, followed me on Instagram and Twitter, and overall supported me over the last 9 months. I have certain goals I'd like to hit by this time next year, but let's see where life takes me eh...

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15 comments

  1. Im extremely impatient haha so I was in the same boat as you when I started. But im trying to step back and learn as well

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    Replies
    1. Same with me now, instead of putting pressure on myself to get a post out every week and grow, I'm just going to do it as and when I can. Thanks for commenting! x

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  2. I definitely experienced a similar feeling in the beginning and my views slowly grew rather than shooting up. But being smaller is nice in so many ways. I've had my blog for around 2 years now and sometimes I see names in my comment section that I know have been there since the very early days and that leaves me with a much warmer feeling than a great view day ever has! Being mainly food focused, my posts always take a while. From the planning, the cooking, photographing and then writing it up, quick posts are rare. BUT that's fine as long as you enjoy it. The blogging line isn't always smooth but it an be very interesting and worth while. Good luck growing! x

    Sophie
    www.glowsteady.co.uk

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    Replies
    1. Exactly! I think I'm just going to stop looking at the numbers and take pressure off of myself, and if my views dip, then so be it. I'd rather put out a post that I love, rather than get one out for the sake of it! Thank you! x

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  4. It can be frustrating and difficult to manage expectations. I know I’ve on occasions been upset by my perceived lack of page views, etc but ultimately my writing isn’t about that. I won’t go into all the details here, but if you get a purpose out of what you do then everything else becomes less important.
    There is definitely a saturated market when it comes to blogging and blog content so it can get lost in the crowd — which can impact likes, follows, visitor numbers, etc but authenticity is the ultimate draw, and if you have that (which even as a brief visitor I can see that you have) then patience is the key — so easier said than done though, I get it, haha!

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  5. I am so impressed that you came out to speak about the dark side. This is what people do not understand. They always see the glitters and the glory but the hard work and consistency is not so easy.
    Thank you for sharing.
    Happy Sunday.
    Have a lovely week ahead.
    https://www.melodyjacob.com/2019/09/the-best-skin-moisturizers-for.html

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  6. Everything has its own dark side. Sometimes, growth is hard and the key is to keep working at it. I don't find competition in blogging - at the end of the day, we are all here to support each other. There is enough room for success for everyone.

    Nancy ♥ exquisitely.me

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  7. There's definitely a decent amount of competition, but I find that if you manage to join the right blogging community then it should be nothing but positivity and learning from others!

    Have a great week :)
    Amy x Wandering Everywhere

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  8. This is definitely something most of us can relate to. I remember when I started blogging, things weren't moving as fast as I wanted and it was depressing/annoying at the same time. I had to stop and remember why I started my blog in the first place. It is a saturated field, but what is for you will be for you. Keep going, Jared. :-)

    https://www.missymayification.co.uk

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  9. It's a shame blogging has been so stressful for you! I hope it gets easier for you soon! for me, my blog is a hobby so i can relax, post when I like and not worry about numbers :) It's a nice way to spend my time when my kids are asleep - reading blogs and writing up posts :)

    Hope that you are having a great week :) I've got a scarf giveaway on my blog right now :)

    Away From Blue

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  11. Dude, this post is pure facts.
    I've been blogging for public consumption for 3.5 years and it's nothing like the days of LiveJournal. People are hungry for success, money and growth. I think one of the things that upsets me are opportunities rewarded to those who use dishonest means to feign growth. I definitely struggle with stats and being obsessed with them. I check them every day! I watched a Youtuber's video this morning. She was expressing how frustrated she was that her videos weren't getting a lot of views. It made me think. I love writing and sincere comments about the topic make my day. It's hard to keep going if money/success is the main goal.

    Athina

    Www.blackpistachio.co.uk

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  12. It can be really hard to grow engagement, especially with lifestyle stuff. Commenting on other people's blogs and Pinterest are meant to help!

    Alice | Alice In Wonderlust

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  13. I totally relate to the struggle, but onwards and upwards - you got this!

    Tx. // Tajinder Kaur

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